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Winter campaign

Anyone travelling in the Splügen-Tambo ski area this winter will be entering the world of SPELUCA. Not only because the beer is being offered in some ski huts on the piste for the first time this winter. But also because one of the gondolas in SPELUCA design will take you up the mountain. We have developed an eye-catching campaign especially for winter sports enthusiasts. The motif: to show the beer that you “go for” – in the truest sense of the word. A skier can be seen on a cabin of the Tanatzhöhi gondola lift, travelling on the head of SPELUCA beer. The campaign can also be seen on billboards and posters in the ski area. This is what winter fun at the peak of enjoyment looks like! But no matter how good it tastes – please enjoy it responsibly when skiing!